Little Rock, Arkansas
Web design · Locations · Arkansas · Rogers

Web design in Rogers, AR: agencies, costs & local website data.

Routeless Go builds three website designs for your Rogers business free, and you publish for $99 a month. We also checked 38 Rogers business websites, so you can see how yours compares.

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38 Rogers business websites analyzed · collected August 25, 2026 · median mobile score 63/100 · median load 9.0s · 15.8% publish no structured data

Pictured: Little Rock, elsewhere in Arkansas. Photo: Broooooooce (Bruce W. Stracener). via Wikimedia Commons (Public domain) · source

The Rogers market

7,788 businesses compete for attention in Benton County.

Rogers, Arkansas, has a population of about 71,000 and has grown 10% over the last five years. Benton County has nearly 7,800 businesses, with a strong presence in professional and technical services, construction, retail, and health care. Mercy Hospital Northwest Arkansas and Harding University Northwest Arkansas are key anchors in the area. Nearby cities like Bentonville, Springdale, and Fayetteville are just a short drive away.

  • 71,411 Rogers residents (ACS 5-year)
  • $82,993 median household income
  • 7,788 businesses in Benton County (CBP)
  • 10.0% population change over five years

Sources: American Community Survey 5-year estimates (place level) and County Business Patterns (county level). We never mix city and county figures.

Original research

The 2026 Routeless Local Website Benchmark: Rogers.

We ran 38 Rogers business websites through the same audit (16 healthcare, 14 legal, 8 home services): homepage checks plus Google's mobile performance test. We collected the data August 25, 2026 and left out national chains. Rogers is one of 336 US cities in the benchmark.

  • 100.0% took over 2.5s to show their main content on mobile Largest Contentful Paint above Google's 'good' threshold, 38 sites tested
  • 63.0/100 median mobile performance score Google PageSpeed Insights lab score across 38 sites
  • 9.0s median time to largest content on mobile Google recommends 2.5 seconds or less
  • 15.8% have no structured data at all machine-readable markup that describes the business and page
  • 28.9% run no analytics or conversion tracking we could detect no Google Analytics, Tag Manager, or ad pixel on the homepage
  • 71.1% have no contact form on their homepage a visitor's only next step is a phone call or leaving
  • 23.7% run on a DIY site builder Wix, Squarespace, GoDaddy builder, Weebly, or Duda
  • 2.4MB median homepage weight total mobile download across 38 tested sites

The fastest homepage in the Rogers sample showed its main content in 2.9 seconds, the slowest took 42.1, and the middle half took between 5.2 and 11.4. The lightest homepage weighs 777 KB; the heaviest sends 24.4 MB to a phone.

Everything we measured in Rogers, from worst to best. The 50th column is the typical site. Beat the 90th column and you're ahead of nine in ten sites we tested:

Percentile 10th20th30th40th50th60th70th80th90th
Mobile score 334557616366717477
Main content shown (s) 4.05.16.97.99.09.310.312.316.7
Page weight (KB) 109513821739200325072828346448009752

Methodology: Routeless audited 38 business websites in Rogers, AR (2026Q3 benchmark). Homepage signals (CMS, structured data, contact paths, analytics) were collected from each site's live homepage; performance figures are Google PageSpeed Insights mobile lab metrics for the 38 sites that completed a run. Businesses were sampled across industries from public listings and licensing registries; national chains were excluded. Read Google's PageSpeed Insights methodology and download the anonymized Rogers benchmark summary. We dropped 2 Rogers sites we couldn't reach, and 38 of the 38 finished a full PageSpeed run. Sampled businesses include Crabtree Pediatric Dentistry, Decker Dental, Diversified Services NA, Exo Dental - Rogers, Family Dental Care of Rogers, GCC Law Firm, George's Hometown Heat and Air. Collected August 25, 2026. Results describe the 38 sampled businesses, not every business in Rogers. We re-run the benchmark, so treat these numbers as a snapshot from that date.

The benchmark, live · no signup

See where your site lands in the Rogers benchmark.

Enter your website address. We'll run the same Google mobile test and homepage checks we ran on the 38 Rogers sites above and show where yours lands. It takes 20 to 40 seconds.

Benchmark observations

What we found analyzing 38 Rogers websites.

  • 89.5% of the Rogers business sites we tested fall in Google's 'poor' range for loading: their main content takes more than four seconds to appear on a phone.
  • 18.4% of the 38 sites have no sitemap we could find, so search engines have to discover their pages by following links.
  • Only 18.4% of the sites we tested get enough traffic for Google to publish field speed data, which is measured on visitors' own devices. The rest have lab scores only.
  • 5.3% of the sampled sites let visitors book or schedule online.
  • 50.0% run on WordPress and 23.7% on DIY builders. The rest are custom, or we couldn't identify the platform.
  • 71.1% of Rogers homepages have no contact form, and 15.8% have no tap-to-call phone link on mobile.
  • 28.9% of the Rogers sites run no analytics we could detect, so those owners can't easily see how many visits or inquiries the site brings in.

The median Rogers site takes 9.0 seconds to show its main content on a phone. Every figure above comes from the same 38 sites.

Agency Intelligence · September 3, 2026

10 best web design agencies in Rogers, AR for 2026.

The Routeless Local Website Benchmark above looks at local business websites. Our Agency Intelligence review separately evaluates web design companies serving Rogers. We looked at 21 candidates and picked 10 based on dated public evidence. Then we ran each agency's own website through Google PageSpeed Insights and our homepage checks.

Routeless is listed first as our pick. The other 9 agencies are ranked by our published scoring rubric. Part of that rubric scores local presence, like an office in town and public reviews. Routeless isn't based in Rogers, so we list it separately and don't rank it against local agencies.

  • 21candidates evaluated
  • 10agencies selected
  • 10agency sites audited
  • All published claimssource-backed and dated
Compare web design companies serving Rogers
Rank Agency Best for Presence Homepage Performance Google PageSpeed Insights mobile performance score, tested September 2026. Pricing
#2 Savvy Gents Diverse service offerings Bentonville office in the Rogers metro 47/100 Not publicly listed
#3 Doc4 Design Mobile performance Rogers office 100/100 Not publicly listed
#4 Norris Design Local reputation Rogers office 44/100 Not publicly listed
#5 Capik Creative Design Studio Diverse project portfolio Bentonville office in the Rogers metro 92/100 Not publicly listed
#6 The Revival Agency High Google ratings Bentonville office in the Rogers metro 46/100 Not publicly listed
#7 Northwest Arkansas Superior Web Design Published case studies Fayetteville office in the Rogers metro 56/100 Not publicly listed
#8 Interra Design Studios Fayetteville presence Fayetteville office in the Rogers metro 64/100 Not publicly listed
#9 Clever Digital Marketing Rogers presence Rogers office 35/100 Not publicly listed
#10 DESIGNSTEINS Branding and photography Rogers office 65/100 Not publicly listed

Other top web design agencies serving Rogers

Ranked only on public evidence: portfolio, case studies, technical quality, reputation, services, local relevance, and transparency.

#2 on evidence

Savvy Gents

Best for diverse service offerings

Bentonville office in the Rogers metro Homepage performance 47/100 Not publicly listed

Savvy Gents operates from Bentonville, within the Rogers metro area, and offers an extensive array of services such as web design, WordPress, ecommerce, and SEO, among others. They have published 12 named portfolio projects and maintain a strong reputation with a 4.9 average rating from 36 Google reviews. Technical features on their homepage include HTTPS, structured data, and analytics, though it scores 47 for mobile performance.

Why we ranked it here

This agency offers a wide range of services, including web design, web development, SEO, and ecommerce, covering a broad spectrum of clients' digital needs.

  • Web design
  • Web development
  • WordPress
  • Shopify
  • Ecommerce
  • SEO
  • Branding
  • Hosting
  • Website maintenance
  • UX and UI design
  • Photography
  • API integrations
4 sources checked
  • Location google business profile · retrieved 2026-09-03
  • Services agency services page · retrieved 2026-09-03
  • Portfolio agency portfolio page · retrieved 2026-09-03
  • Reputation google business profile · retrieved 2026-09-03
#3 on evidence

Doc4 Design

Best for mobile performance

Rogers office Homepage performance 100/100 Not publicly listed

Doc4 Design is located in Rogers, Arkansas, and offers a wide range of services including web design, ecommerce, and SEO. This agency's homepage achieves a perfect mobile performance score of 100, with a largest contentful paint time of 761 milliseconds. It holds a 5-star average from 24 Google reviews. The Rogers-based office provides local presence, and their digital services extend to custom software and API integrations, among others.

Why we ranked it here

The agency's homepage mobile performance score is 100, indicating optimal speed and efficiency on mobile devices.

  • Web design
  • WordPress
  • Ecommerce
  • SEO
  • Social media
  • Branding
  • Graphic design
  • Email marketing
  • Hosting
  • Custom software
  • Mobile apps
  • UX and UI design
  • API integrations
3 sources checked
  • Location google business profile · retrieved 2026-09-03
  • Services agency services page · retrieved 2026-09-03
  • Reputation google business profile · retrieved 2026-09-03
#4 on evidence

Norris Design

Best for local reputation

Rogers office Homepage performance 44/100 Not publicly listed

Norris Design, located in Rogers, Arkansas, offers a wide range of services including web design, SEO, branding, and video production. Despite lacking named portfolio projects and case studies, the agency maintains a perfect average rating from 125 Google reviews, highlighting its positive reputation locally. The agency's homepage is secured with HTTPS and includes structured data and analytics, though it currently has a mobile performance score of 44 and a largest contentful paint time of 9370 ms.

Why we ranked it here

Norris Design holds an average rating of 5 from 125 Google reviews, indicating a strong local reputation in Rogers, Arkansas.

  • Web design
  • Web development
  • SEO
  • Social media
  • Branding
  • Graphic design
  • Content marketing
  • UX and UI design
  • Photography
  • Video production
  • Accessibility
  • Analytics
3 sources checked
  • Location google business profile · retrieved 2026-09-03
  • Services agency services page · retrieved 2026-09-03
  • Reputation google business profile · retrieved 2026-09-03
#5 on evidence

Capik Creative Design Studio

Best for diverse project portfolio

Bentonville office in the Rogers metro Homepage performance 92/100 Not publicly listed

Capik Creative Design Studio operates from its Bentonville office in the Rogers metro area. It offers a wide range of services including web design, development, and ecommerce, alongside SEO, branding, and social media. The agency's homepage has a mobile performance score of 92 and incorporates structured data, HTTPS, and analytics. It has a Google rating of 5 from 9 reviews and has published 7 named projects, highlighting its experience in managing diverse web design projects.

Why we ranked it here

The agency has published 7 named projects, showcasing its capability to handle various web design and development tasks.

  • Web design
  • Web development
  • WordPress
  • Shopify
  • Ecommerce
  • SEO
  • Paid media
  • Social media
  • Branding
  • Graphic design
  • Content marketing
  • Email marketing
  • Hosting
  • Photography
4 sources checked
  • Location google business profile · retrieved 2026-09-03
  • Services agency services page · retrieved 2026-09-03
  • Portfolio agency portfolio page · retrieved 2026-09-03
  • Reputation google business profile · retrieved 2026-09-03
#6 on evidence

The Revival Agency

Best for high Google ratings

Bentonville office in the Rogers metro Homepage performance 46/100 Not publicly listed

The Revival Agency operates from a Bentonville office in the Rogers metro. It offers a wide range of services, including web design, ecommerce, and paid media. Despite having no named portfolio projects or published case studies, the agency is noted for its high reputation, with a 5-star average from 40 Google reviews. The agency maintains proper web practices with HTTPS, structured data, and analytics on its homepage.

Why we ranked it here

The Revival Agency holds a 5-star average from 40 Google reviews, indicating a positive reception from clients.

  • Web design
  • Ecommerce
  • Paid media
  • Social media
  • Branding
  • Graphic design
  • UX and UI design
  • Photography
  • Analytics
  • AI and automation
  • Managed IT
3 sources checked
  • Location google business profile · retrieved 2026-09-03
  • Services agency services page · retrieved 2026-09-03
  • Reputation google business profile · retrieved 2026-09-03
#7 on evidence

Northwest Arkansas Superior Web Design

Best for published case studies

Fayetteville office in the Rogers metro Homepage performance 56/100 Not publicly listed

Located in Fayetteville, Northwest Arkansas Superior Web Design offers a wide range of services, including web design, development, and SEO. The agency has a strong foundation in publishing work, with 2 case studies available. Despite a limited number of Google reviews, it maintains a perfect rating. The website includes HTTPS and structured data, although it lacks analytics. The office is part of the Rogers metro area.

Why we ranked it here

The agency has published 2 case studies, providing evidence of their practical experience and approach.

  • Web design
  • Web development
  • WordPress
  • SEO
  • Website maintenance
  • UX and UI design
  • Accessibility
  • AI and automation
  • Managed IT
4 sources checked
  • Location google business profile · retrieved 2026-09-03
  • Services agency services page · retrieved 2026-09-03
  • Case_studies agency case study page · retrieved 2026-09-03
  • Reputation google business profile · retrieved 2026-09-03
#8 on evidence

Interra Design Studios

Best for Fayetteville presence

Fayetteville office in the Rogers metro Homepage performance 64/100 Not publicly listed

Interra Design Studios operates from Fayetteville, offering a comprehensive suite of services including web design, SEO, and branding. It maintains a perfect 5-star rating based on 12 Google reviews. The agency's website features HTTPS, structured data, and analytics. While specific portfolio projects and case studies are not publicly listed, the agency provides services such as content marketing, UX and UI design, and API integrations from its metro presence.

Why we ranked it here

Interra Design Studios operates from a Fayetteville office within the Rogers metro area, providing services across a wide range of digital needs.

  • Web design
  • WordPress
  • Ecommerce
  • SEO
  • Social media
  • Branding
  • Graphic design
  • Content marketing
  • Email marketing
  • Hosting
  • Website maintenance
  • Custom software
  • UX and UI design
  • Photography
  • Analytics
  • AI and automation
  • API integrations
3 sources checked
  • Location google business profile · retrieved 2026-09-03
  • Services agency services page · retrieved 2026-09-03
  • Reputation google business profile · retrieved 2026-09-03
#9 on evidence

Clever Digital Marketing

Best for Rogers presence

Rogers office Homepage performance 35/100 Not publicly listed

Clever Digital Marketing operates from Rogers, Arkansas, and provides an extensive range of services, including web design, ecommerce, SEO, and more. Despite having no named portfolio projects or case studies published, the agency maintains a perfect 5-star rating from 18 Google reviews. The agency's website is equipped with HTTPS, structured data, and analytics, although its homepage mobile performance score is below average. Clever Digital Marketing's local presence and service diversity make it a noteworthy option for businesses in Rogers.

Why we ranked it here

Clever Digital Marketing is based in Rogers and offers a local presence with a comprehensive range of digital services.

  • Web design
  • Ecommerce
  • SEO
  • Paid media
  • Social media
  • Branding
  • Graphic design
  • UX and UI design
  • Photography
  • Video production
3 sources checked
  • Location google business profile · retrieved 2026-09-03
  • Services agency homepage · retrieved 2026-09-03
  • Reputation google business profile · retrieved 2026-09-03
#10 on evidence

DESIGNSTEINS

Best for branding and photography

Rogers office Homepage performance 65/100 Not publicly listed

DESIGNSTEINS operates from a local Rogers office, offering specialized services in branding and photography. Their reputation is supported by an average rating of 5 from 11 Google reviews. The agency's homepage is well-equipped with HTTPS, structured data, and analytics, although it records a mobile performance score of 65. While DESIGNSTEINS does not publish named portfolio projects or case studies, their specific focus on branding and photography distinguishes them in the Rogers area.

Why we ranked it here

The agency focuses on providing branding and photography services, as evidenced by sourced claims and their published services list.

  • Branding
  • Photography
3 sources checked
  • Location google business profile · retrieved 2026-09-03
  • Services agency services page · retrieved 2026-09-03
  • Reputation google business profile · retrieved 2026-09-03

Already have a website? Run it through the Rogers benchmark before choosing a provider.

Published pricing only

How much does web design cost in Rogers?

We found prices you can compare for 1 of the 10 agencies we reviewed. The figures below are their own published prices, not an average for Rogers. The rest quote each project or don't list prices.

  • Routeless Routeless Go websites are $99 a month; custom projects are quoted after review
Buyer guide

What to look for in a Rogers web design company.

Past work

Portfolio work you can inspect

Ask for recent, named projects you can open, and case studies that say what was done and what changed. A live site you can click through tells you more than a wall of client logos.

Speed

Test the agency's own website

Speed is one part of the decision, and anyone can test an agency's own site. The table above shows the same mobile score for every provider.

Specialty

Match the team to the build

A branding studio, a WordPress shop, an ecommerce team, and a software developer each solve different problems. Pick the team that has built the kind of site you need.

Ownership

Know who does the work

Ask who plans, designs, builds, launches, and maintains your site. Get what's included in writing, and ask how they handle changes to price or timeline.

Agency Intelligence methodology · version 2026-10

How we evaluated Rogers web design agencies.

Scores count only what we could verify in public. If an agency doesn't publish case studies, reviews, pricing, or other proof, it gets no points for that part of the score. That doesn't mean its client work is poor.

  • 25Portfolio and demonstrated work
  • 20Public case-study evidence
  • 15Technical website quality
  • 15Verifiable public reputation
  • 10Service depth
  • 10Rogers market relevance
  • 5Transparency

Choosing which agencies to review is a separate step from ranking them. For that step we look at local relevance, brand searches, how often an agency appears across independent search results, how much public evidence it has, reputation, and a mix of specialties. Every agency that makes the list is scored on the same 100-point Agency Quality rubric, and the 9 ranked agencies are ordered by that total alone. Routeless publishes this research. It's listed as our pick and isn't ranked, so no score is adjusted in its favor. Its remote setup and lack of third-party reviews are scored as found. Technical scores come from each audit, and audits and source facts are dated September 3, 2026.

Leading local industries

Websites for Rogers's leading industries.

With about 915 businesses in professional services and over 800 each in construction and retail, many businesses are competing for customer attention in Rogers. Having a website is a start, but being easily found through local searches and AI answers can make a big difference in reaching potential customers. With so many establishments, standing out online is important.

The sections below cover the sectors with the most establishments in Benton County. Each trade needs different things from its website.

Professional And Technical Services

Professional services websites

Benton County has 915 professional and technical services establishments. For law firms, accountants, engineers, and consultancies in Rogers, start with:

  • A plain explanation of what you do, for prospective clients and partners
  • Practice-area and service-area pages that answer what people search for
  • An intake form that screens inquiries before the first call
  • CRM integration and tracking of where each lead came from
Construction

Construction and home services websites

Benton County has 814 construction establishments. For contractors, roofers, plumbers, HVAC, and landscaping companies in Rogers, start with:

  • An estimate request form that alerts you right away
  • Photos of finished jobs, grouped by service and neighborhood
  • Call tracking and lead routing that hold up in the busy season
  • Your license, insurance, and reviews where customers will see them
Retail

Retail and e-commerce websites

Benton County has 813 retail establishments. For local retailers and product businesses in Rogers, start with:

  • Online sales with payments, inventory, and sales tax set up correctly
  • Product pages that search engines and AI assistants can read
  • Pickup, delivery, and hours that match how you sell
  • Analytics that show which marketing brings in sales
Health Care And Social Assistance

Healthcare websites

Benton County has 795 health care and social assistance establishments. For dental practices, clinics, med spas, and specialty providers in Rogers, start with:

  • A page for each treatment patients look up
  • Online scheduling tied to your practice management system
  • Structured data so Google and AI assistants can read your practice details
  • Forms and analytics planned around PHI: which vendors, who has access, how long data is kept
Built with Routeless Go

Websites Rogers businesses can build with Go.

Every one of these demo websites came out of Go's builder. Add your business details, pick one of three designs, and publish for $99 a month.

Ironclad Roofing demo website built with Go
Demo businessBold and direct

Ironclad Roofing

Roofing contractor website in the bold and direct design.

Open the demo ↗
Brightside Family Dental demo website built with Go
Demo businessClean and professional

Brightside Family Dental

Dental practice website in the clean and professional design.

Open the demo ↗
Delgado Injury Law demo website built with Go
Demo businessClassic and refined

Delgado Injury Law

Personal injury law firm website in the classic and refined design.

Open the demo ↗
Marlowe Hair Studio demo website built with Go
Demo businessWarm and image-led

Marlowe Hair Studio

Hair salon website in the warm and image-led design.

Open the demo ↗
Northside Auto Care demo website built with Go
Demo businessWarm and atmospheric

Northside Auto Care

Auto repair shop website in the warm and atmospheric design.

Open the demo ↗
Hollis Home Group demo website built with Go
Demo businessWarm and image-led

Hollis Home Group

Real estate agent website in the warm and image-led design.

Open the demo ↗
What we build

A website you can run yourself, with the tools around it.

23.7% of the Rogers sites we audited run on a DIY builder, and those owners usually pay separately for plugins, forms, and hosting. Routeless Go puts the website, the lead inbox, analytics, and content publishing in one account, and sets up the search basics for you.

Routeless Go

Three designs, then one place to run the site

Go drafts your pages from your business details and shows them in three designs. After launch you change the site by clicking or asking, get every inquiry in one inbox, and see where visitors come from.

Search & AI visibility

Found by Google and by assistants

Page titles, descriptions, structured data, and a sitemap are set up on every Go website. 15.8% of the Rogers sites we audited publish no structured data at all.

Search and AI assistants

People also ask AI assistants who to hire.

When someone asks ChatGPT or Google's AI results who to hire in Rogers, the answer draws on what those systems can read: your pages, your structured data, and business details that match across the web. Structured data makes that information easier for search engines and AI systems to interpret and verify. 15.8% of the 38 Rogers sites we tested publish none.

We also check your Google Business Profile and the listings AI assistants compare you against. Every Go website comes with structured data and a sitemap, and we publish our research on how AI assistants recommend local businesses.

How it works

From business details to a live Rogers website.

1 · Details

Tell Go about your business

Start with your current website, your Google Business Profile, or a few details about what you do and where in Rogers you work.

2 · Designs

Look through three designs

Each one uses your services and what you want customers to do: call, book, or ask for a quote. Nothing to pay yet.

3 · Changes

Make it yours

Change the copy, photos, colors, and pages directly, or tell Go what you want in plain English.

4 · Publish

Go live for $99 a month

Connect your domain and publish. Hosting, the lead inbox, analytics, and content tools are included, and you can compare the live site with the 38 Rogers sites above.

FAQ

Questions Rogers businesses ask.

A Rogers business website on Routeless Go costs $99 a month once you publish, with no setup fee. You can look through three designs before you pay. Projects that need integrations or other custom work are quoted after we review them. We found prices you can compare for 1 of the 10 agencies we reviewed. The others quote each project or don't list prices.

We scored 10 agencies serving Rogers on public evidence: portfolio, case studies, technical quality, reputation, services, local relevance, and transparency. The top three in our 2026 review are Savvy Gents (Best for diverse service offerings), Doc4 Design (Best for mobile performance), Norris Design (Best for local reputation). Routeless publishes the research, so we list it as our pick and leave it out of the ranking. The full comparison and methodology are on this page.

Agency Intelligence is a separate study from the local business website benchmark. We scored 10 providers on the same 100-point rubric, using only what we could verify in public, and ordered the 9 ranked agencies by that total alone. An agency that doesn't publish something gets no points for it. That doesn't mean its client work is poor.

We audited 38 Rogers business websites. 100.0% take more than 2.5 seconds to show their main content on a phone. 15.8% have no structured data for search engines or AI assistants to read, and 28.9% run no analytics, so those owners can't see what their site brings in. The full results are on this page.

No. Routeless is a remote engineering team that works with businesses in Rogers and across the US. The research on this page is local, though: the benchmark covers 38 Rogers business websites, and the market figures come from U.S. Census data for Rogers and Benton County.

The industry sections on this page follow the largest sectors in Rogers: professional and technical services, construction, retail. Go works the same way for any kind of business. The latest County Business Patterns count puts Benton County at 7,788 business establishments.

The Rogers sites we tested have a median mobile performance score of 63/100. The median site takes 9.0 seconds to show its main content, and Google calls 2.5 seconds or less 'good'. We test every site we build for mobile speed before launch.

Yes. 23.7% of the Rogers sites we audited run on a DIY builder and 50.0% on WordPress. We move your content over, redirect old URLs that get search traffic, and build the new site around what you sell.

Nearby markets

How Rogers compares.

Measured against 6 nearby markets, Rogers ranks 1st of 7 on median mobile performance, 6th of 7 on loading speed, 7th of 7 on analytics adoption, 3rd of 7 on structured-data adoption. Its strongest showing is median mobile performance; its weakest is analytics adoption. Rogers posts the group's highest median mobile score and Broken Arrow, OK the lowest. Each city below has its own sample, run through the same benchmark.