Your customers don't just Google anymore. They ask AI.
When someone asks ChatGPT, Gemini, or Perplexity for a business like yours, one name comes back — and right now it's probably a competitor. Routeless builds websites that convert visitors and get found by AI search, and we built our own visibility engine to prove it.
See Routeless in action.
A quick walkthrough of how Routeless turns a website into a stronger front door for your business.
Buyers changed how they find businesses. Most websites haven't caught up.
You're invisible to AI search
More customers ask ChatGPT, Gemini, and Perplexity for recommendations instead of scrolling Google. If AI can't read your site, it names your competitor.
A generic first impression
Your site may look fine, but it does not clearly explain what you do, why to trust you, or what to do next — to people or to machines.
Leads leak
Form fills sit in an inbox for days, calls go unreturned, and there's no follow-up system — so the leads you do get quietly go to whoever answered first.
No way to measure it
Without tracking, you can't see which pages convert, where leads come from, or whether AI mentions you at all. You can't fix what you can't see.
We don't guess at AI visibility. We built the tool that measures it.
Most agencies talk about AI search. We wrote the software that tests it. Our engine runs live recommendation queries across ChatGPT-class, Gemini, and Perplexity models and audits the signals AI systems actually read — then we use the same engine on every site we build and manage.
Live AI queries
- Real recommendation prompts in your category
- Whether you come up — and who does instead
- Dated, documented answers
AI readability audit
- llms.txt and AI crawler access
- Structured data and technical SEO
- Trust signals machines weigh
One visibility score
- A single score across every category
- The specific gaps holding you back
- Re-run any time to track progress
Built, shipped, and live right now.
Tree services, law firms, dentists, grocery stores, real-estate developments, consultancies, a podcast studio, and SaaS products. Every site below is in production — click through and see for yourself.
One route: get found, get chosen, get better every month.
Every engagement follows the same line. We build the foundation once, then keep the visibility and lead systems improving for as long as you want a partner on it.
A website that converts
Every client starts hereA professional redesign built around your offers and trust signals, so the people who land on it actually call, book, or buy.
Visibility — AI and Google
Get found everywhere buyers askAI-search corrections, traditional SEO, structured data, and Google Business Profile optimization — verified against our own visibility engine.
Lead capture & follow-up
Never lose another inquiryForm-to-text notifications, AI lead summaries, CRM setup, and review-generation workflows — so every lead gets a fast, informed response.
Ongoing optimization
Monthly, when you want a partnerVisibility monitoring, fresh content, conversion improvements, and reporting — the operating layer that compounds month over month.
Everything a business needs to be found, chosen, and contacted.
One team handles the design, the visibility work, and the lead systems — so nothing falls between vendors.
Conversion-first websites
- Professional redesign and build
- Copy and positioning work
- Mobile-optimized, fast, and clear
AI-search visibility
- llms.txt and AI crawler access
- Structured data AI can read
- Content AI assistants can cite
SEO & Google Business Profile
- Traditional SEO corrections
- GBP cleanup and optimization
- Service and location pages
Lead capture & CRM
- Form-to-text notifications
- AI lead summaries
- CRM and pipeline setup
Content & authority
- Optimized articles and guides
- Review-generation workflows
- Competitor and market analysis
Tracking & reporting
- GA4 and Search Console
- Conversion, call, and form tracking
- AI-visibility tracking over time
Built by an engineer who has protected sites where real money was on the line.
Eric Provencio
Founder & Engineer, Routeless
Routeless is led by an engineer who spent a decade building data and web systems at Disney, Hulu, Nike, Peloton, and Gopuff — and who does deep security work for clients most agencies never see, including an A-list music-industry client we can't name.
That client's online store had lost over half a million dollars to fraud and bots before we were brought in. We audited the entire platform, rebuilt its rate limiting, rotated exposed keys, hardened the payment paths, and repaired the ad tracking — and that engineering standard is now the default on every site we ship.
Build it once. Build it right.
Projects start at $5,000. Most clients choose the AI Growth Build — it's the honest version of what a modern business website needs to actually produce leads.
Website Foundation
A professional site that finally represents the business — live, fast, and measurable.
$5,000 Starting at- Up to 5–7 core pages
- Professional redesign and build
- Mobile optimization
- Conversion-focused structure
- GA4 and Google Search Console
- Contact forms with email notifications
- Google Business Profile cleanup
- Hosting for the first year
AI Growth Build
Everything in Foundation, plus the visibility and lead systems that make the site produce.
$9,500 Flat project rate- Everything in Website Foundation
- Website, competitor & visibility analysis
- AI-search and traditional SEO corrections
- Google Business Profile optimization
- Conversion-event tracking
- Form-to-text notifications + AI lead summaries
- CRM / lead-management setup
- Two to three optimized articles
- Review-generation workflow
- 60–90 days of post-launch optimization
Market Authority System
For lawyers, doctors, and specialty practices where one customer is worth thousands.
$12,500+ $12,500–$15,000, scoped to your market- Everything in AI Growth Build
- Deeper site architecture
- Service and location pages
- Four to eight initial articles
- Advanced lead routing and follow-up
- CRM pipelines
- Call and form tracking
- AI-visibility tracking
- Longer post-launch support
We build the system. Then we operate it.
Visibility isn't a one-time fix — AI models update, competitors publish, and rankings move. The monthly plans keep your visibility measured, your content fresh, and your lead systems improving.
Visibility Management
Keep the business visible, measured, and maintained.
- Google Business Profile management
- Analytics and reporting
- Technical maintenance
- Small website updates
- AI/search visibility monitoring
- One article or meaningful content update monthly
Growth Management
An active growth partner working the whole funnel every month.
- Everything in Visibility Management
- More frequent content
- Landing-page improvements
- Conversion optimization
- Lead-quality analysis
- CRM and automation adjustments
- Review generation
- Competitive monitoring
- Monthly strategy work
Built during your project. Operated every month after.
The SMS notification and AI lead-summary systems get installed during the initial build. The monthly plans are what keep them — and your visibility — tuned, measured, and improving over time.
Common questions.
Whether AI assistants like ChatGPT, Gemini, Claude, and Perplexity can find your business, understand what it does, and recommend it when someone asks. A growing share of buying decisions start with an AI question instead of a Google search — and AI reads websites differently than people do. AI visibility work makes sure the answer includes you.
Run our free AI visibility report. It takes about a minute: we run live recommendation queries in your category across multiple AI models, audit the signals AI systems read on your site, and give you one score plus the specific gaps — including which competitors AI names instead of you.
Projects start at $5,000 for the Website Foundation. Most clients choose the $9,500 AI Growth Build, which adds the visibility analysis, AI-search and SEO corrections, lead systems, content, and 60–90 days of post-launch optimization. High-value practices — lawyers, doctors, specialists — usually need the Market Authority System at $12,500–$15,000.
No — every build stands on its own, and you own everything we make. But visibility is not a one-time fix: AI models update, competitors publish, and rankings shift. The monthly plans exist because the businesses that keep winning are the ones still being measured and improved six months after launch.
Yes — and they're all live. The work page has fifteen production sites across tree services, law, healthcare, groceries, real-estate development, media, consulting, and SaaS — plus one confidential security engagement we can only describe. Each has the story of what we built and a link to click through yourself.
Security is part of every build, not an upsell — hardened forms, protected API keys, rate limiting, and HTTPS/transport controls come standard. Our founder has done deep security and anti-fraud work for high-volume e-commerce, including a confidential engagement recovering a store that lost over $500,000 to fraud and bots. If you're a lawyer, doctor, or practice handling sensitive client data, that background is built into how your site gets made.
Service businesses, professional practices, local retailers, real-estate teams, and operators who win when a customer finds them first — especially businesses where one new customer is worth hundreds or thousands of dollars. If that's you and AI search doesn't mention you today, this is exactly the gap we close.
Find out what AI says about your business. Then fix it.
The report is free and takes about a minute. If the results sting, book a call — that's what we're here for.