Uptown Charlotte, North Carolina
Web design · Locations · North Carolina · Apex

Web design in Apex, NC: agencies, costs & local website data.

Routeless Go builds three website designs for your Apex business free, and you publish for $99 a month. We also checked 33 Apex business websites, so you can see how yours compares.

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33 Apex business websites analyzed · collected August 25, 2026 · median mobile score 62/100 · median load 8.8s · 18.2% publish no structured data

Pictured: Uptown Charlotte, elsewhere in North Carolina. Photo: Precisionviews; edits (perspective correction and colour correction) made by Cmao20 (talk). Derivative file of File:Upto via Wikimedia Commons (CC BY-SA 4.0) · source

The Apex market

33,873 businesses compete for attention in Wake County.

Apex, North Carolina, has a population of about 68,000 and has grown by 40% over the past five years. Located in Wake County, the area includes 33,873 establishments. The biggest industries are professional and technical services with about 5,900 businesses, healthcare and social assistance with about 3,700, and retail with about 3,600. WakeMed Apex Healthplex serves as a key healthcare provider. Nearby cities like Cary and Raleigh add to the community's interconnected economy.

  • 67,765 Apex residents (ACS 5-year)
  • $138,442 median household income
  • 33,873 businesses in Wake County (CBP)
  • 40.4% population change over five years

Sources: American Community Survey 5-year estimates (place level) and County Business Patterns (county level). We never mix city and county figures.

Original research

The 2026 Routeless Local Website Benchmark: Apex.

We ran 33 Apex business websites through the same audit (21 healthcare, 11 legal, 1 home services): homepage checks plus Google's mobile performance test. We collected the data August 25, 2026 and left out national chains. Apex is one of 336 US cities in the benchmark.

  • 96.9% took over 2.5s to show their main content on mobile Largest Contentful Paint above Google's 'good' threshold, 32 sites tested
  • 62.5/100 median mobile performance score Google PageSpeed Insights lab score across 32 sites
  • 8.8s median time to largest content on mobile Google recommends 2.5 seconds or less
  • 18.2% have no structured data at all machine-readable markup that describes the business and page
  • 30.3% run no analytics or conversion tracking we could detect no Google Analytics, Tag Manager, or ad pixel on the homepage
  • 51.5% have no contact form on their homepage a visitor's only next step is a phone call or leaving
  • 18.2% run on a DIY site builder Wix, Squarespace, GoDaddy builder, Weebly, or Duda
  • 2.2MB median homepage weight total mobile download across 32 tested sites

The fastest homepage in the Apex sample showed its main content in 2.0 seconds, the slowest took 35.5, and the middle half took between 5.8 and 15.8. The lightest homepage weighs 339 KB; the heaviest sends 27.1 MB to a phone.

Everything we measured in Apex, from worst to best. The 50th column is the typical site. Beat the 90th column and you're ahead of nine in ten sites we tested:

Percentile 10th20th30th40th50th60th70th80th90th
Mobile score 364245526366707790
Main content shown (s) 3.54.46.07.58.910.612.817.519.2
Page weight (KB) 51112471420167924462804314459808866

Methodology: Routeless audited 33 business websites in Apex, NC (2026Q3 benchmark). Homepage signals (CMS, structured data, contact paths, analytics) were collected from each site's live homepage; performance figures are Google PageSpeed Insights mobile lab metrics for the 32 sites that completed a run. Businesses were sampled across industries from public listings and licensing registries; national chains were excluded. Read Google's PageSpeed Insights methodology and download the anonymized Apex benchmark summary. We dropped 7 Apex sites we couldn't reach, and 32 of the 33 finished a full PageSpeed run. Sampled businesses include All About Therapy, Apex Dental Group, Apex Family Dentistry, Apex General Dentistry, Savage & Godfrey, Atlantic Family Dental, Apex, Beaver Creek Commons Dental. Collected August 25, 2026. Results describe the 33 sampled businesses, not every business in Apex. We re-run the benchmark, so treat these numbers as a snapshot from that date.

The benchmark, live · no signup

See where your site lands in the Apex benchmark.

Enter your website address. We'll run the same Google mobile test and homepage checks we ran on the 33 Apex sites above and show where yours lands. It takes 20 to 40 seconds.

Benchmark observations

What we found analyzing 33 Apex websites.

  • 84.4% of the Apex business sites we tested fall in Google's 'poor' range for loading: their main content takes more than four seconds to appear on a phone.
  • 12.1% of the 33 sites have no sitemap we could find, so search engines have to discover their pages by following links.
  • Only 15.6% of the sites we tested get enough traffic for Google to publish field speed data, which is measured on visitors' own devices. The rest have lab scores only.
  • 9.1% of the sampled sites let visitors book or schedule online.
  • 48.5% run on WordPress and 18.2% on DIY builders. The rest are custom, or we couldn't identify the platform.
  • 51.5% of Apex homepages have no contact form, and 15.2% have no tap-to-call phone link on mobile.
  • 30.3% of the Apex sites run no analytics we could detect, so those owners can't easily see how many visits or inquiries the site brings in.

The median Apex site takes 8.8 seconds to show its main content on a phone. Every figure above comes from the same 33 sites.

Agency Intelligence · September 3, 2026

8 best web design agencies in Apex, NC for 2026.

The Routeless Local Website Benchmark above looks at local business websites. Our Agency Intelligence review separately evaluates web design companies serving Apex. We looked at 19 candidates and picked 8 based on dated public evidence. Then we ran each agency's own website through Google PageSpeed Insights and our homepage checks.

Routeless is listed first as our pick. The other 7 agencies are ranked by our published scoring rubric. Part of that rubric scores local presence, like an office in town and public reviews. Routeless isn't based in Apex, so we list it separately and don't rank it against local agencies.

  • 19candidates evaluated
  • 8agencies selected
  • 8agency sites audited
  • All published claimssource-backed and dated
Compare web design companies serving Apex
Rank Agency Best for Presence Homepage Performance Google PageSpeed Insights mobile performance score, tested September 2026. Pricing
#2 TheeDigital Diverse digital services Raleigh office in the Apex metro 91/100 Not publicly listed
#3 Think Designs, LLC Client satisfaction Raleigh office in the Apex metro 50/100 Not publicly listed
#4 Excel on the Web High mobile performance Holly Springs office in the Apex metro 99/100 Not publicly listed
#5 Whiteboard Creations Comprehensive digital solutions Holly Springs office in the Apex metro 56/100 Not publicly listed
#6 Seven Ages Design Local reputation Raleigh office in the Apex metro 49/100 Not publicly listed
#7 Underdog Solutions Diverse metro presence Raleigh office in the Apex metro 27/100 Not publicly listed
#8 Vicode Media - Websites - SEO - Digital Marketing Google reviews Durham office in the Apex metro 55/100 Not publicly listed

Other top web design agencies serving Apex

Ranked only on public evidence: portfolio, case studies, technical quality, reputation, services, local relevance, and transparency.

#2 on evidence

TheeDigital

Best for diverse digital services

Raleigh office in the Apex metro Homepage performance 91/100 Not publicly listed

TheeDigital operates from a Raleigh office in the Apex metro and presents 46 named portfolio projects. The agency supports a wide range of digital services such as web design, SEO, and content marketing, along with advanced offerings like AI and automation. With a 4.9 average from 119 Google reviews, TheeDigital is well-regarded across platforms like Clutch and UpCity. Their homepage shows strong technical performance with HTTPS, structured data, and analytics in place.

Why we ranked it here

TheeDigital offers a broad spectrum of services including web design, SEO, and AI and automation.

  • Web design
  • Web development
  • WordPress
  • Shopify
  • Ecommerce
  • SEO
  • Paid media
  • Social media
  • Branding
  • Content marketing
  • Email marketing
  • Hosting
  • Website maintenance
  • Custom software
  • UX and UI design
  • Accessibility
  • Analytics
  • AI and automation
  • API integrations
4 sources checked
  • Location google business profile · retrieved 2026-09-03
  • Services agency services page · retrieved 2026-09-03
  • Portfolio agency portfolio page · retrieved 2026-09-03
  • Reputation google business profile · retrieved 2026-09-03
#3 on evidence

Think Designs, LLC

Best for client satisfaction

Raleigh office in the Apex metro Homepage performance 50/100 Not publicly listed

Located in Raleigh, Think Designs, LLC provides a comprehensive range of services, including web design, development, and ecommerce solutions, as well as SEO, paid media, and analytics. The agency maintains a 5-star average from 62 Google reviews, reflecting positive client feedback. Think Designs, LLC ensures secure and data-informed web presence with HTTPS and analytics on their homepage. Although the agency has not published named portfolio projects or case studies, their service capabilities are broad, covering both creative and technical aspects of web solutions.

Why we ranked it here

The agency holds a 5-star average from 62 Google reviews, indicating strong client satisfaction.

  • Web design
  • Web development
  • WordPress
  • Ecommerce
  • SEO
  • Paid media
  • Branding
  • Graphic design
  • Hosting
  • UX and UI design
  • Analytics
  • API integrations
3 sources checked
  • Location google business profile · retrieved 2026-09-03
  • Services agency services page · retrieved 2026-09-03
  • Reputation google business profile · retrieved 2026-09-03
#4 on evidence

Excel on the Web

Best for high mobile performance

Holly Springs office in the Apex metro Homepage performance 99/100 Not publicly listed

Excel on the Web operates out of its Holly Springs office in the Apex metro area. It offers services including web design, web development, and WordPress, among others. The agency's homepage features structured data, analytics, and HTTPS, with a mobile performance score of 99 and a largest contentful paint time of 1956 ms. Excel on the Web has a 5-star average rating from 15 Google reviews. No named portfolio projects or case studies are publicly available.

Why we ranked it here

The agency's homepage achieves a mobile performance score of 99, indicating efficient loading times and optimization for mobile users.

  • Web design
  • Web development
  • WordPress
  • Ecommerce
  • SEO
  • Website maintenance
  • Custom software
  • Mobile apps
3 sources checked
  • Location google business profile · retrieved 2026-09-03
  • Services agency services page · retrieved 2026-09-03
  • Reputation google business profile · retrieved 2026-09-03
#5 on evidence

Whiteboard Creations

Best for comprehensive digital solutions

Holly Springs office in the Apex metro Homepage performance 56/100 Not publicly listed

Whiteboard Creations operates from Holly Springs in the Apex metro area and provides a comprehensive suite of digital services. Their offerings include web design, development, SEO, ecommerce solutions, and more. The agency maintains a strong reputation with an average Google rating of 4.9 from 53 reviews. While they have no published portfolio projects or case studies, they ensure their website is HTTPS secure and includes analytics and structured data.

Why we ranked it here

Whiteboard Creations offers a wide range of services including web design, development, SEO, and video production, from their Holly Springs location.

  • Web design
  • Web development
  • WordPress
  • Ecommerce
  • SEO
  • Paid media
  • Social media
  • Branding
  • Graphic design
  • Content marketing
  • Email marketing
  • Hosting
  • Custom software
  • Photography
  • Video production
3 sources checked
  • Location google business profile · retrieved 2026-09-03
  • Services agency services page · retrieved 2026-09-03
  • Reputation google business profile · retrieved 2026-09-03
#6 on evidence

Seven Ages Design

Best for local reputation

Raleigh office in the Apex metro Homepage performance 49/100 Not publicly listed

With a 5-star average from 29 Google reviews, Seven Ages Design has a strong local reputation. The agency offers a variety of services, including web design, development, WordPress, and ecommerce, as well as SEO and social media management. Based in Raleigh, it serves the Apex metro area. The agency's website includes HTTPS, structured data, and analytics, although it reports no named portfolio projects or case studies. Its homepage mobile performance score is 49, with a largest contentful paint of 9200 ms.

Why we ranked it here

Seven Ages Design has a 5-star average from 29 Google reviews.

  • Web design
  • Web development
  • WordPress
  • Ecommerce
  • SEO
  • Paid media
  • Social media
  • Branding
  • Graphic design
  • Content marketing
  • Email marketing
  • Hosting
  • Website maintenance
  • Custom software
  • UX and UI design
  • Photography
  • Video production
  • Accessibility
3 sources checked
  • Location google business profile · retrieved 2026-09-03
  • Services agency homepage · retrieved 2026-09-03
  • Reputation google business profile · retrieved 2026-09-03
#7 on evidence

Underdog Solutions

Best for diverse metro presence

Raleigh office in the Apex metro Homepage performance 27/100 Not publicly listed

Underdog Solutions is based in Raleigh within the Apex metro area and provides a broad range of services, including web design, WordPress, Shopify, and SEO. The agency's Google reviews average 4.6 from 43 reviewers, reflecting positive feedback. Despite having no named portfolio projects or case studies, it maintains a strong presence with offerings in branding, UX and UI design, and managed IT services. The homepage supports HTTPS, uses structured data, and includes analytics.

Why we ranked it here

Underdog Solutions operates a Raleigh office in the Apex metro, offering a wide range of services that include web design, SEO, and ecommerce.

  • Web design
  • WordPress
  • Shopify
  • Ecommerce
  • SEO
  • Paid media
  • Social media
  • Branding
  • Graphic design
  • UX and UI design
  • Analytics
  • AI and automation
  • API integrations
  • Managed IT
3 sources checked
  • Location google business profile · retrieved 2026-09-03
  • Services agency services page · retrieved 2026-09-03
  • Reputation google business profile · retrieved 2026-09-03
#8 on evidence

Vicode Media - Websites - SEO - Digital Marketing

Best for Google reviews

Durham office in the Apex metro Homepage performance 55/100 Not publicly listed

Located in the Apex metro, Vicode Media offers a wide range of services including web design, SEO, and content marketing. Despite its location in Durham, the agency holds a high reputation with a perfect average score from 52 Google reviews. Though there are no named portfolio projects or published case studies, their services are extensive, covering everything from branding to analytics. The agency’s homepage is HTTPS-secured and includes structured data and analytics.

Why we ranked it here

Vicode Media has received a perfect average score of 5 from 52 Google reviews.

  • Web design
  • Web development
  • WordPress
  • Ecommerce
  • SEO
  • Paid media
  • Social media
  • Branding
  • Graphic design
  • Content marketing
  • Hosting
  • Website maintenance
  • Analytics
3 sources checked
  • Location google business profile · retrieved 2026-09-03
  • Services agency homepage · retrieved 2026-09-03
  • Reputation google business profile · retrieved 2026-09-03

Already have a website? Run it through the Apex benchmark before choosing a provider.

Published pricing only

How much does web design cost in Apex?

We found prices you can compare for 1 of the 8 agencies we reviewed. The figures below are their own published prices, not an average for Apex. The rest quote each project or don't list prices.

  • Routeless Routeless Go websites are $99 a month; custom projects are quoted after review
Buyer guide

What to look for in a Apex web design company.

Past work

Portfolio work you can inspect

Ask for recent, named projects you can open, and case studies that say what was done and what changed. A live site you can click through tells you more than a wall of client logos.

Speed

Test the agency's own website

Speed is one part of the decision, and anyone can test an agency's own site. The table above shows the same mobile score for every provider.

Specialty

Match the team to the build

A branding studio, a WordPress shop, an ecommerce team, and a software developer each solve different problems. Pick the team that has built the kind of site you need.

Ownership

Know who does the work

Ask who plans, designs, builds, launches, and maintains your site. Get what's included in writing, and ask how they handle changes to price or timeline.

Agency Intelligence methodology · version 2026-10

How we evaluated Apex web design agencies.

Scores count only what we could verify in public. If an agency doesn't publish case studies, reviews, pricing, or other proof, it gets no points for that part of the score. That doesn't mean its client work is poor.

  • 25Portfolio and demonstrated work
  • 20Public case-study evidence
  • 15Technical website quality
  • 15Verifiable public reputation
  • 10Service depth
  • 10Apex market relevance
  • 5Transparency

Choosing which agencies to review is a separate step from ranking them. For that step we look at local relevance, brand searches, how often an agency appears across independent search results, how much public evidence it has, reputation, and a mix of specialties. Every agency that makes the list is scored on the same 100-point Agency Quality rubric, and the 7 ranked agencies are ordered by that total alone. Routeless publishes this research. It's listed as our pick and isn't ranked, so no score is adjusted in its favor. Its remote setup and lack of third-party reviews are scored as found. Technical scores come from each audit, and audits and source facts are dated September 3, 2026.

Leading local industries

Websites for Apex's leading industries.

With many businesses in professional services, healthcare, and retail across Wake County, standing out online can be challenging. For local businesses, being found through local search and AI answers is important. Given the number of similar businesses, having a website is a starting point, but ensuring it appears prominently when customers search locally is essential.

The sections below cover the sectors with the most establishments in Wake County. Each trade needs different things from its website.

Professional And Technical Services

Professional services websites

Wake County has 5,909 professional and technical services establishments. For law firms, accountants, engineers, and consultancies in Apex, start with:

  • A plain explanation of what you do, for prospective clients and partners
  • Practice-area and service-area pages that answer what people search for
  • An intake form that screens inquiries before the first call
  • CRM integration and tracking of where each lead came from
Health Care And Social Assistance

Healthcare websites

Wake County has 3,720 health care and social assistance establishments. For dental practices, clinics, med spas, and specialty providers in Apex, start with:

  • A page for each treatment patients look up
  • Online scheduling tied to your practice management system
  • Structured data so Google and AI assistants can read your practice details
  • Forms and analytics planned around PHI: which vendors, who has access, how long data is kept
Retail

Retail and e-commerce websites

Wake County has 3,618 retail establishments. For local retailers and product businesses in Apex, start with:

  • Online sales with payments, inventory, and sales tax set up correctly
  • Product pages that search engines and AI assistants can read
  • Pickup, delivery, and hours that match how you sell
  • Analytics that show which marketing brings in sales
Construction

Construction and home services websites

Wake County has 3,294 construction establishments. For contractors, roofers, plumbers, HVAC, and landscaping companies in Apex, start with:

  • An estimate request form that alerts you right away
  • Photos of finished jobs, grouped by service and neighborhood
  • Call tracking and lead routing that hold up in the busy season
  • Your license, insurance, and reviews where customers will see them
Built with Routeless Go

Websites Apex businesses can build with Go.

Every one of these demo websites came out of Go's builder. Add your business details, pick one of three designs, and publish for $99 a month.

Ironclad Roofing demo website built with Go
Demo businessBold and direct

Ironclad Roofing

Roofing contractor website in the bold and direct design.

Open the demo ↗
Brightside Family Dental demo website built with Go
Demo businessClean and professional

Brightside Family Dental

Dental practice website in the clean and professional design.

Open the demo ↗
Delgado Injury Law demo website built with Go
Demo businessClassic and refined

Delgado Injury Law

Personal injury law firm website in the classic and refined design.

Open the demo ↗
Marlowe Hair Studio demo website built with Go
Demo businessWarm and image-led

Marlowe Hair Studio

Hair salon website in the warm and image-led design.

Open the demo ↗
Northside Auto Care demo website built with Go
Demo businessWarm and atmospheric

Northside Auto Care

Auto repair shop website in the warm and atmospheric design.

Open the demo ↗
Hollis Home Group demo website built with Go
Demo businessWarm and image-led

Hollis Home Group

Real estate agent website in the warm and image-led design.

Open the demo ↗
What we build

A website you can run yourself, with the tools around it.

18.2% of the Apex sites we audited run on a DIY builder, and those owners usually pay separately for plugins, forms, and hosting. Routeless Go puts the website, the lead inbox, analytics, and content publishing in one account, and sets up the search basics for you.

Routeless Go

Three designs, then one place to run the site

Go drafts your pages from your business details and shows them in three designs. After launch you change the site by clicking or asking, get every inquiry in one inbox, and see where visitors come from.

Search & AI visibility

Found by Google and by assistants

Page titles, descriptions, structured data, and a sitemap are set up on every Go website. 18.2% of the Apex sites we audited publish no structured data at all.

Search and AI assistants

People also ask AI assistants who to hire.

When someone asks ChatGPT or Google's AI results who to hire in Apex, the answer draws on what those systems can read: your pages, your structured data, and business details that match across the web. Structured data makes that information easier for search engines and AI systems to interpret and verify. 18.2% of the 33 Apex sites we tested publish none.

We also check your Google Business Profile and the listings AI assistants compare you against. Every Go website comes with structured data and a sitemap, and we publish our research on how AI assistants recommend local businesses.

How it works

From business details to a live Apex website.

1 · Details

Tell Go about your business

Start with your current website, your Google Business Profile, or a few details about what you do and where in Apex you work.

2 · Designs

Look through three designs

Each one uses your services and what you want customers to do: call, book, or ask for a quote. Nothing to pay yet.

3 · Changes

Make it yours

Change the copy, photos, colors, and pages directly, or tell Go what you want in plain English.

4 · Publish

Go live for $99 a month

Connect your domain and publish. Hosting, the lead inbox, analytics, and content tools are included, and you can compare the live site with the 33 Apex sites above.

FAQ

Questions Apex businesses ask.

A Apex business website on Routeless Go costs $99 a month once you publish, with no setup fee. You can look through three designs before you pay. Projects that need integrations or other custom work are quoted after we review them. We found prices you can compare for 1 of the 8 agencies we reviewed. The others quote each project or don't list prices.

We scored 8 agencies serving Apex on public evidence: portfolio, case studies, technical quality, reputation, services, local relevance, and transparency. The top three in our 2026 review are TheeDigital (Best for diverse digital services), Think Designs, LLC (Best for client satisfaction), Excel on the Web (Best for high mobile performance). Routeless publishes the research, so we list it as our pick and leave it out of the ranking. The full comparison and methodology are on this page.

Agency Intelligence is a separate study from the local business website benchmark. We scored 8 providers on the same 100-point rubric, using only what we could verify in public, and ordered the 7 ranked agencies by that total alone. An agency that doesn't publish something gets no points for it. That doesn't mean its client work is poor.

We audited 33 Apex business websites. 96.9% take more than 2.5 seconds to show their main content on a phone. 18.2% have no structured data for search engines or AI assistants to read, and 30.3% run no analytics, so those owners can't see what their site brings in. The full results are on this page.

No. Routeless is a remote engineering team that works with businesses in Apex and across the US. The research on this page is local, though: the benchmark covers 33 Apex business websites, and the market figures come from U.S. Census data for Apex and Wake County.

The industry sections on this page follow the largest sectors in Apex: professional and technical services, health care and social assistance, retail. Go works the same way for any kind of business. The latest County Business Patterns count puts Wake County at 33,873 business establishments.

The Apex sites we tested have a median mobile performance score of 62/100. The median site takes 8.8 seconds to show its main content, and Google calls 2.5 seconds or less 'good'. We test every site we build for mobile speed before launch.

Yes. 18.2% of the Apex sites we audited run on a DIY builder and 48.5% on WordPress. We move your content over, redirect old URLs that get search traffic, and build the new site around what you sell.

Nearby markets

How Apex compares.

Measured against 6 nearby markets, Apex ranks 1st of 7 on median mobile performance, 5th of 7 on loading speed, 4th of 7 on analytics adoption, 2nd of 7 on structured-data adoption. Its strongest showing is median mobile performance; its weakest is loading speed. Apex posts the group's highest median mobile score and Wake Forest, NC the lowest. Each city below has its own sample, run through the same benchmark.